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How to Increase the Impact of Your Company’s Exhibit at Job Fairs

How you present your company at job fairs is essential to attracting potential new talent. In most cases, it all starts with your company’s exhibit on the showroom floor. After all, next to having a show-stopping booth that’s appealing, inviting, and one that will capture attention in the matter of seconds, creating a first impression is king. Plus, it could mean the difference between attracting the talent that you need or having them simply walk by your floor space.
There are many concepts, designs, and marketing materials you can use to ramp up your company’s presence. If you and your team feel your exhibit needs a serious face lift for this year’s run of job fairs, read on.

According to, it pertinent to first define and clarify what it is your company wants to achieve and what kind of image or marketing message you want to communicate. As a result, your exhibit should reflect that image and/or message. This will not only make it more appealing, but it can more effectively showcase what it is your company can offer. In fact, this can be achieved in many simple ways – all at a cost that won’t break the bank or your budget.

Show Your Company Brand…Clearly

Graphics or banners are nothing new of course, but your company’s branding should be large, clear, inviting – and easy to see amongst a field of the other exhibitors (which could also include your competition). Most printing or graphic shops can customize what it is you require and at reasonable value.


One of the most important appointments to consider is your exhibit’s lighting. You don’t need to be an interior designer or an electrician for that matter to create a nice, well-illuminated exhibit. According to, creative lighting for any exhibit can have outstanding results. For starts, it can emphasize certain focal points of your booth, create a stronger impression of your company, and even offer a warm, inviting atmosphere. Various lighting options are available to meet your specific needs and objectives.


When you consider that exhibit hall flooring is nothing but cold, grey, concrete, having custom flooring is a valuable accessory, and for many reasons. It can be as simple as floor mats and area rugs or as enticing as interlocking tiles, modular flooring, or carpeting with your company’s logo (with the latter sending a strong message of professionalism and character). In fact, suggests that by going the extra mile with a custom trade show floor is a great impression and can play a key role in attracting visitors.

Exhibit Fixtures

According to, fixtures such as literature racks, table coverings, or display cabinets can also enhance an exhibit’s appearance. They should be designed and arranged so they have the most impact and they can even better help your staff assist with visitors.

Enhancing your exhibit for the 2019/2020 job fair season doesn’t have to be difficult or have all the bells and whistles. By adhering to some of these guidelines to create a clean, inviting, and well-thought exhibit, just might produce the results and prospects your company is looking for.

By signing up with Ninja Gig, companies easily promote openings using online employment applications. Online job applications make it easy for qualified applicants to apply. Sign up now for your free trial and get your online job applications in front of potential candidates now.

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Why Employers Should Consider Hiring College Grads

There’s always a certain risk when hiring any employee, regardless of his or her experience. Sure, there might be a greater chance to take with a less-experienced, college grad over a more experienced candidate. Yet, while it all depends on the role, there are substantial benefits in considering those who are fresh out of school and they shouldn’t be entirely disregarded during the hiring process.

The number of college grads looking for their first career job is vast. According to the National Center for Education Statistics, hundreds of thousands graduates graduate every year, ready to take on a new, challenging role in their field of study.

So, should they be considered for a job in your company? Certainly. Here are some reasons why.

Motivation and Dedication

As thousands of grads look for a job in their field every year, achieving an entry-level role can be competitive. According to LinkedIn, this can be a strong motivator to learn, be motivated and develop a deep commitment to a company. An added benefit is that managers can train new grads more easily to company policy and best practices, without dealing with prior work habits they developed from a previous employer.

Grads Have More Experience Than You Think

Even though a college grad may have little professional experience and training may be inevitable, it’s important to realize they have something to offer many companies. This includes being current with the latest software systems, best practices, and even industry trends, regardless of the field. While this may not be equivalent to say, 10 years of experience, a company can save costs, time and effort in training. College grads can even be a great source of new information and bring insightful, fresh ideas to the table.
Develop Talent for the Long-Term

According to LinkedIn, a college grad’s commitment to performance, development and advancement has many benefits for a company. This is good news for college grads as companies recognize these characteristics as valuable qualities. Also, by allowing those to learn and grow into their role could potentially mean future advancement and success – not only for the grad but for a company as well.

By signing up with Ninja Gig, companies easily promote openings using online employment applications. Online job applications make it easy for qualified applicants to apply. Sign up now for your free trial and get your online job applications in front of potential candidates now.

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Should You Use Online Tools to Better Understand Job Applicants?

With all the latest developments in digital recruiting tools, are the days of sifting through resumes, conducting interviews, then making a final offer to a candidate over?
Not quite, but the times and hiring practices are certainly a’ changing.

So, with a plethora of new recruiting tools available to help provide a more selective and efficient hiring process, it never hurts to try new methods. Here a few online tools suggested from Hire by Google to help you better screen candidates and provide a more streamlined approach for your next hire.
1. JobPal
AI or artificial intelligence-powered chatbot-based systems are growing in popularity among hiring managers, especially when it comes to sourcing, screening and nurturing candidates. Tools such JobPal addresses simple questions from potential candidates, collects and screens resumes, recommends qualified candidates, and even schedules interviews. It also can also work across a variety of platforms to include your company’s website, Facebook Messenger, and Skype.

2. Maya
Imagine a tool than can ask an applicant questions right after they’ve applied for a job and move the potential ones through your hiring process? Maya and its AI tech can do this and a lot more. It can also request information about experience, previous or current roles, and even specific questions on topics and skills related to the job description.

3. Interview Mocha
Testing skill sets is common for any job candidate. It affords the ability to better examine knowledge and overall qualifications. With its vast range of functions, Interview Mocha has more than 1,000 tests available that cover many industries. Hiring managers or HR professionals can also customize and add questions or even develop new tests altogether with help from its support team.

4. My Ally’s AI assistant
This tool is like having recruiting coordinator, while not actually having one. This smart-assistant tool, again, utilizes AI tech that’s designed to schedule interviews, book conference spaces, reschedule meetings all via email, texting or online chat.

These are just a few of the digital recruiting tools available and are all certainly worthwhile to check out and try. While they cannot replace a face-to-face interview, they can potentially save time, effort, and provide more efficiency to your hiring process.

By signing up with Ninja Gig, companies easily promote openings using online employment applications. Online job applications make it easy for qualified applicants to apply. Sign up now for your free trial and get your online job applications in front of potential candidates now.

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How to Offset Some Challenges of Remote Employees

In an age of remote technology and cloud companies, it only seems natural that companies are hiring more remote contractors or employees.  While the thought of working from home may be a dream-job for many employees, with additional benefits for companies and employers, it’s still a relatively new concept that can present some challenges for managers and employers.

From securing a successful hire to ensuring productivity is always consistent, here are few key solutions to make the telecommuting concept work for your company.

1. Look for Experience and “Avoid a Gamble” When Hiring

Trust just might be one of the most important elements to recognize when hiring a remote employee. For instance, during the interview, positive answers to questions like “have you worked remotely before” or “how effective are your time management skills in a remote setting” may not be sufficient enough.

So, by taking a closer look at a candidate’s past roles, experience, and achievements can all help determine their work habits and how effective they can be out of the office. It’s even more positive if they accomplished certain goals in a remote setting. All of these aspects can result in an understanding that they’ll be responsible, won’t take advantage of their independence, and will be productive.

2. The Employer Must Clearly Understand the Job Role

This may sound like a no brainer, but knowing exactly what it takes to complete an assignment is vital to ensure productivity from a remote employee. It can also provide the employer with a clearer understanding of their skillset. For example, if a project is taking too long to complete or assignments are constantly late, they may not be qualified for the position; are not managing their time properly; or they are taking advantage of their independence.

3.       Create Meetings for Idea Sharing
According to, employers should arrange random group chats about ongoing projects or company objectives to encourage idea sharing and creativity, which is essentially in lieu of those random chats in an office setting. Many companies use Skype, one of the many group chat apps, or even the age-old teleconferences to hold these sessions. As a result, it’s not only productive, but it further helps meet deadlines and company goals.

According to an article in, it’s often best to avoid an employee who wants the position based on the sole fact that it’s a remote position (even though they may have the qualifications).  It’s always best to determine why the candidate initially applied for the role, what interests them about the opportunity, and what ideas they can bring to the table to achieve your company’s goal.

By signing up with Ninja Gig, companies easily promote openings using online employment applications. Online job applications make it easy for qualified applicants to apply. Sign up now for your free trial and get your online job applications in front of potential candidates now.

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How Managers Can Reduce Stress in the Workplace

Managing stress among staff is not an easy task for employers. Tight deadlines, adhering to strict budgets or difficulties between co-workers are just a few of the origins of stress in the workplace. Yet, just as there is no one cause, there’s no one solution either.

According to a report, Reducing Stress by the University of Washington with data sourced from The National Institute for Occupational Safety and Health (NIOSH), there are a series of methods employers can utilize to reduce stress for its employees and create a happier work environment.  Here are three of their key finds:

  1. Revise or Create Workplace Policies and Best Practices

The report states that heavy workloads that aren’t achievable can create all sorts of stress.  So, by properly assessing an employee’s workload, managing their workflow, and ensuring their responsibilities are reasonable given their skill set are just a few methods that can alleviate stress. In fact, the report suggests employers or managers to:

  • Provide the chance for an employee (when possible) to have more control over their work pace.
  • Engage leadership to employees, as well as middle managers and supervisors.
  • Ensure employees use vacation time to “disconnect” from their work environment.
  • Create a zero-tolerance policy for harassment.
  • Arrange training for employees and managers regarding resolution issues after a conflict arises.
  1. Create Support…and more Support

Taking on the blunt a project, picking up the slack of poor performers, or just having too much work or responsibility is a common cause of stress. To alleviate it, the report suggests introducing workplace wellness programs such as walking groups or physical activity challenges as they “have concurrent benefits of increasing physical activity, social interaction, and team-building.” As a result, these activities can all help an employee realize that co-workers or managers do care. In turn, when they see the added support, they are more productive. Additionally, stress can be reduced when an employee is recognized for achievements with verbal comments, monetary rewards, or even written acknowledgements.

  1. Increase Communication

If all else fails, communication is always best. According to the report, getting employees involved in open discussions of work-related stresses can be very effective as it can result in achieving a better understanding of the employee’s concerns and causes of stress.

Recognizing and reducing stress in the workplace is an essential task for any employer, director, or manager/supervisor. It not only helps create a more harmonious work environment, but can increases productivity to effectively move forward and meet company goals.

By signing up with Ninja Gig, companies easily promote openings using online employment applications. Online job applications make it easy for qualified applicants to apply. Sign up now for your free trial and get your online job applications in front of potential candidates now.