Western Regional Sales Representative – Canopy Systems

This is a remote, home-based Canopy Sales Representative position covering Colorado, Arizona, Utah, Wyoming, Nevada, Oregon, Washington and other western United States. Candidates must currently reside within this territory and be available to travel regularly to meet with clients throughout the region.

We're looking for a motivated, relationship-driven sales professional with experience in fuel retail, convenience store, construction, or related industries — someone who thrives in a territory-based role and enjoys building long-term customer partnerships. The ideal candidate brings strong business development skills, works well independently, and is passionate about delivering customized canopy and branding solutions to clients across the West.

The Canopy Sales Representative develops and manages customer relationships to support the sale of canopy systems, lighting solutions, and related branding elements. This role focuses on identifying business opportunities, preparing proposals, coordinating with internal teams, and supporting customers throughout the sales process.

● Must currently reside in Colorado, Arizona, Utah, Wyoming, Nevada, Oregon, Washington, or western United States

● 3+ years of proven B2B outside sales experience, preferably in fuel retail, convenience store, or construction-related industries

● Ability to travel within the assigned territory approximately 40–60% of the time

● Valid driver's license and a clean driving record

● Strong understanding of convenience store operations and infrastructure

● Proficiency in CRM software (e.g., Salesforce) and Microsoft Office Suite

● Demonstrated track record of negotiating and closing sales contracts

Sales and Business Development

● Identify and target potential clients, including new and existing fuel stations, convenience store chains, and independent operators

● Conduct market research on trends, competitive landscape, and new business opportunities

● Present and demonstrate canopy products, features, benefits, and customization options

● Develop and deliver compelling sales proposals and presentations

● Negotiate contracts, pricing, and terms to close deals and achieve sales targets

● Pursue leads from industry events, referrals, and online inquiries

● Maintain a robust sales pipeline and accurately forecast sales

Client Relationship Management

● Build and nurture long-term client relationships, understanding needs and providing tailored solutions

● Serve as the primary point of contact for client inquiries, issues, and support

● Conduct regular follow-ups to ensure satisfaction and identify repeat business opportunities

● Collaborate with internal design, engineering, and project management teams for seamless execution

Product Knowledge and Industry Expertise

● Maintain deep knowledge of the full canopy product range, including materials, design options, lighting, and branding capabilities

● Stay informed on industry trends, regulations, and technological advancements in fuel station infrastructure

Administrative and Reporting

● Maintain accurate client records and sales activity in the CRM

● Prepare regular sales reports, forecasts, and performance analyses

● Attend sales meetings and participate in required training