It’s a New Year, which means it’s an ideal time to evaluate your current online recruitment process. Many companies struggle to find qualified candidates and then retain them, and while some of this is attributed to a buzzing job market, there are ways companies can improve their chances of keeping candidates long-term.
Job Postings and Online Recruitment
Your job posting is the first step in the online recruitment process. Companies need to explain the position to attract qualified candidates. Instead of only listing experience, training and education, highlight day-to-day activities of the positions, including setting forth 90-day goals for new hires. This will help attract and retain the right fit for the position. Instead of being vague, include the exact types of experience needed to grow in the job successfully.
Get Several Opinions
Instead of only relying on one opinion for a candidate, ask several different key players in the company to weigh in. First, ask them to review the job description and when interviewing the top candidates, ask them to actively participate in online recruitment. The more opinions, the better able each person can under the candidate and see if they are a match for the position.
Instead of only relying on resumes, test candidates for technical skills. For example, if interviewing for a copywriter, ask them to write a press release or article about a specific topic or if the test is for a salesperson, set up a quick mock sales call. If the test is spontaneous, you can easily see and measure who responds quickly, and who delivers under real-world pressure.
Consistency With Online Recruitment
Every candidate needs to experience the same recruiting process to avoid discrimination claims. While candidates can undergo different phases of the recruiting process, like only conducting tests or in-person interviews for highly qualified applicants, it’s best to make sure that everyone goes through the process. For example, one applicant shouldn’t have an in-person interview that focuses on work-related questions, while another focuses on personal questions. Consistency is critical when trying to find the right fit for your company.
Growth and Development
It is essential to be open-minded during the recruiting process, as someone can look excellent on paper, but another candidate could have the potential for more growth and development, which would make them a more viable long-term candidate.
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